Principle Publications protects online customer identifiable information as follows:

Disclosure: Principle Publications will not sell, trade, or disclose to anyone any customer identifiable information including customer names, addresses, telephone numbers, or email addresses without the consent of the customer except as required by subpoena, search warrant, or other legal process or in the case of imminent physical harm to the customer or others.

Collection and Use: Principle Publications will collect and use customer identifiable information for billing purposes and to resolve problems with your purchases, or to create and inform you of products and services that better meet your needs. This means that Principle Publications may use your customer identifiable information, in conjunction with information available from other sources, to market new products to you that we think will be of interest to you, but we will not disclose your customer identifiable information to third parties who want to market products to you.

Customer Choice: A customer may choose not to receive direct marketing communications from Principle Publications. Upon such choice, Principle Publications (a) will not contact that customer directly with marketing messages and (b) will not use customer identifiable information obtained from that customer's purchase transaction to contact that customer with marketing messages about any Principle Publications products or services. A customer may choose not to receive such messages by e-mail, by mail, or by telephone.